Meaning of Luana

The name Luana has its orgins in the Hawaiian Language. Luana is a name that means "enjoyment, relaxed, happy, content". We chose the name "Luana" because we want every customer to feel its meaning with every sip. Luana is essentially a Hawaiian getaway in a bottle, so with every sip you can feel as if you are relaxing on a warm, sandy beach in Hawaii.

A Childhood in Hawaii

Luana's founder, Kimia, was born in Waimea on the Big Island of Hawaii. Her childhood in Hawaii exposed her to a variety of tropical juices, one of her favorites being POG juice (passion orange guava). However, despite their irresistible flavors, these Hawaiian juices were often made with only 10% juice, tons of added sugar, and sometimes even high fructose corn syrup and artificial sweeteners. Overtime, Kimia became increasingly dissatisfied with low-quality, unhealthy Hawaiian juice available in the marketplace.
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A Young, Female Founder

In December of 2016, just after her 18th birthday, Kimia launched Luana in an attempt to innovate the Hawaiian juices she grew up with to fit the needs of health-conscious consumers. After a full year of formulation, Kimia finally crafted the healthy, high-quality, Hawaiian-inspired juice blends she originally envisioned. From there, Kimia began passionately pursing her childhood dreams to bridge the gap between healthy and Hawaiian juice.

Luana's Mission

Luana's mission is to share the delicious flavors of Hawaii in the healthiest way possible. That's why our juice blends are always made with 100% juice, no added sugar, and no artificial flavors or sweeteners. We are a young, growing brand that is passionate about creating and sharing delicious, Hawaiian products. At the end of the day, we strive to do everything we can to exceed customer expectations to create the best experience possible. Please don't hesitate to reach out to us to learn more about our journey and mission!